Pull&Bear Window Display
In the Fall of 2017, my classmates and I were assigned the task of analyzing the window displays of a brick and mortar store. I selected Pull&Bear as my store. Pull&Bear is a vibrant, fast fashion brand that draws inspiration from urban cityscapes and evolving cultures. However, the exterior and interior of their store on Oxford Street did not align with the brand’s goals, ideals, and image. After researching and writing a report on the store, I created a miniature version of how I would style their store window that enhances the brand’s relaxed, urban image and its trendy product.